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Blogs


Why so many ex-CROs?
A colleague recently related to me that his company has had six CROs in the last nine years. “It’s the C-level ejector seat,” he said....

Bill Kantor
May 20, 2021


Moneyball for B2B sales, part 2
What else can your forecasts teach you? How to stack the game in your favor. In part one of this series, we pointed out there are...

Bill Kantor
Apr 26, 2021


Forecast Accuracy
“Just how good are your forecasts?” We get asked that question a lot. It’s a deceptivly simple, but often misleading, question because...

Bill Kantor
Apr 17, 2021


Moneyball for B2B Sales, part 1
One of our customers mentioned it in passing. "Funnelcast is like Moneyball for B2B Sales." We kind of like that moniker and thought we...

Bill Kantor
Apr 11, 2021


Sales forecasts: Who wants the truth?
In a classic scene from the military courtroom drama "A Few Good Men", Colonel Nathan Jessup (Jack Nicholson) responds to a question...

Bill Kantor
May 12, 2020


Win-rates: what can we learn about sales forecasting from epidemiologists
Sales win-rates are a simple concept but are rarely computed properly. Turns out that we can learn a lot about this from COVID-19...

Bill Kantor
Apr 7, 2020


Can I roll my own?
It’s a common question. "Can we build our own funnel analytics/forecast model in <fill in the blank with your preferred analytics...

Bill Kantor
Mar 29, 2020


The "bad data" lament
Yogi Berra famously said “Baseball is 90% mental. The other half is physical.” And, so it is with sales forecasting and other predictive...

Bill Kantor
Jan 8, 2020


Are bigger B2B deals worth it?
Are you better off pursuing mega deals or smaller opportunities? Ask that question of sales leaders and you will get a lot of opinions....

Bill Kantor
Jan 8, 2020


How much should you spend on sales and marketing?
Sixty four percent of gross profit. That’s not the answer, rather that’s the average of what we saw in our survey of public software...

Bill Kantor
Jan 8, 2020
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